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Reach A Whole New Level Of Awesome With Paradigm NEXT
While you have to be tech savvy (or at least have a tech savvy person on your team) to run a startup, a lot of companies still haven’t jumped on one very, very important tech element: the social...
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10 Ways Subscription Services Can Increase Your Sales
Question: How can companies with products use subscriptions or memberships to increase sales? 1. TRY TO BUNDLE AND FINANCE “Consider bundling your products into groups of commonly utilized items,...
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4 Ways To Sell More Than The Competition
by Robert Glazer Despite its name, the performance marketing industry – i.e., search engine optimization (SEO), pay-per-click marketing (PPC) and affiliate marketing – is ripe for bad behavior. In...
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Minimizing New Startup Costs (5 Easy Methods)
by Aidan Healy Keeping the costs of starting a business down doesn’t require a lot of effort. Instead, entrepreneurs are better served by being aware of the multitude of cost cutting opportunities...
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Is Your Small Business Social Media Smart? Interview With Laura Roeder,...
“A lot of social media businesses aren’t successful in using social for themselves.” What? Say that again? Imagine a teacher admitting that the faculty at her school couldn’t pass the same exams that...
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Which Social Media Platform Is Best For Your Brand? [Infographic]
Once upon a time, the world had never even heard of Facebook. “Social network” referred to the people you had over for cocktails, but if you actually said it out loud you’d probably be given the side...
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How To Lower The Costs Of Starting A Business
by Sam Melton The initial costs of starting a business can be quite incredible. You must have a strategy to save money, or you’ll start your business in debt. Here are some tips to help you save...
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Soaring To Bootstrapped Greatness: Interview With Chad French, Founder Of...
Over $3.5 billion figures to be spent on affiliate marketing next year, and it should surprise no one if PeerFly swoops in to earn a large chunk of the money. This Internet marketing firm has been...
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[Startup People] Phil Laboon – Developing Online Presence & Credibility
YEC Member Spotlight: Phil Laboon, CEO And President Of Eyeflow Internet Marketing Phil Laboon has consulted for everything from startups to Fortune 500’s, developing clients’ online presences and...
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How To Use Twitter To Connect With Would-Be Customers
by Brian Flax Twitter is an online service that allows you to post short messages that can be read by your business’ followers and potential customers. Tweets are limited to 140 characters; these...
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8 Effective Call-To-Actions To Include In Your Blog Posts
by Brian Flax A call-to-action, or CTA, is an image or line of text included in a blog post that prompts visitors to perform a specific action. In addition to a company blog, CTAs can be included on...
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12 Online Marketing Tips For Brick-And-Mortar Businesses
Question: What’s one ONLINE marketing investment you’d recommend a brick-and-mortar business make to grow business in their area, and why? Google AdWords“Just think about how your customers find you....
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3 Reasons You Should Continue To Use Email Marketing
by Phil Frost There have been rumors that email marketing is dead – or at least dying – for quite some time now. Should businesses invest time and energy into email marketing, or is it following the...
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What My 1-Year-Old Taught Me About Marketing
by Phil Frost My wife, Erin, and I celebrated our daughter Violet’s first birthday recently. We joked that the celebration was really for us surviving a whole year with an infant. If you have kids,...
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Grabbing Marketing By The Foxtail: Interview With Founder Michael Templeman
Ah, how good it must feel when the first $250 million dollar company contracts your services. After all, the big dollars up for grabs in online marketing means that businesses have many options to...
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KillerStartups Weekly Roundup
You’re busy. We get it. The fast pace and crazy work hours of startup life make it impossible to keep up with all the latest startup news, trends, and tips – and worrying that you’ve missed out is no...
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5 Tips For Streamlining Your Online Marketing Efforts
by Sam Saxton I can’t pin down the exact emotion that hits me when I try to quantify just how much time and energy my partners and I routinely dedicate to our company’s web presence. Pride? Exhaustion?...
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Accelerate Your Startup’s Growth With A Company That Makes Marketing Easy
Online marketing is still a relatively new game, and one with constantly changing rules, at that. While some folks have undoubtedly hit on strategies that work for them, the reality is that most of us...
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If You Are Looking To Be Just Ordinary, CrazyHeads Is Not For You
When was the last time you had a crazy idea that actually turned out to be something amazing? Sometimes, a little craziness is exactly what you need to separate yourself from the normality of your...
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Digital Marketers, Listen Up! TidyMktr Is Going To Make Your Job So Easy
Running a digital media marketing campaign can be a crazy, hectic thing. There are so many balls up in the air that marketers can feel like the most overworked sideshow juggler that Barnum & Bailey...
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